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Video SEO Marketing Software and Tools
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Gone are the days when we had to buy expensive software because there were no affordable (Free) cloud solutions. There were no online or cloud video editors, no cloud storage, no collaborative and project management solutions.
Today we can do almost everything online from tough tasks like video editing to simple image cropping. Google has been the industry leader in providing cloud services which have been adopted by business because of the usability and features they provide.
Google provides slide presentation services which are crushing Microsoft Powerpoint. Lets get into why everyone should use Google slide presentation.
Google slides are easy to access and you can sync your drive offline and online. Access your Google slide anywhere from your mobile devices, your laptop and your desktop. You just need to login to your Gmail account.
You can sync your drive online and access your documents on your computer or you could access them offline as well.
Easy to search any documents in Google Drive
If you are working with a lot of documents, it’s quite obvious to forget where you have saved the documents and there is a possibly that your docs could get lost in the forest of folders on your computer. In Google drive it’s easy to search any document, you just need to insert name of the document in the search bar and you get your document easily.
Google slides can be created with your team or virtual assistants because it can be accessed from anywhere anytime. You can discuss projects with your team members and make necessary changes, suggest edits, insert notes and comments to increase the productivity of team members and increase the pace of project completion.
Google slides provide plenty of themes for free and there are many resources which provide free Google slides themes which download or create copy of. These themes and templates are easy to edit and with just a little bit of editing you are ready to get started with your slideshow presentation.
Google slides are more secure than Microsoft Powerpoint presentation slides and you can access them anywhere anytime. Cloud storage is very safe as compared to computer storage. Your computer hard drive can crash and your slides could get affected by a virus.
Google slides can embed on your websites and emails. Offline Powerpoint presentations can’t be embedded online. You can embed your slides on your website to increase your brand visibility by showing your products and services.
People love free stuff and with Google slides you can giveaway your slide templates and themes, case studies and industry insights through Google slides. You can share your slides as freebies to your audience to increase your email list.
You can create videos on Microsoft office 10 and onwards but there is a huge learning curve involved in creating videos from your presentation. You need to sync your voice with your slides. You need to set resolution and there are many such things which make this task harder than what you think.
There is a simple and effective DIY presentation video creator which a novice can use. It’s Vidcredible, it is an incredibly easy to use video creator for small and medium scale business. This tool helps businesses to get started with video marketing.
To know more about Vidcredible click here.
Are your into webinar and want to know how to engage your audience or how to create engaging slides?
Before starting your webinar you have to welcome your attendees with a short slide presentation on who you are and what they will learn in webinar.
Seeing a blank powerpoint slide and thinking “Oh my jeez please help me” is normal, you know what it’s called? It is called death by powerpoint. Even your audience can feel “ Please save me from this boring powerpoint presentation”. I am sure you have seen a lot of boring powerpoint presentations.
There are many mistakes that webinar creators do while creating slide presentation Just to mention a few- too much text, transition and unnecessary information etc. In this blog post we are going to cover points which are not only helpful for webinar makers but also for anyone who creates slide presentation.
If you don’t want to ruin your reputation and you are interested in increasing your audience engagement, here are points to consider while creating your powerpoint presentation.
Start with what value they are going to get and what they are going to learn in the webinar. Give reasons why they should attend your webinar and stay tuned while you are setting up the webinar at the backend.
This increases interest because they want to learn something which is going to solve their problem, give results and increase their business efficiency.
As Seth Godin says “less is more” and yes it is. He says “No more than six words on a slide” but that’s quite extreme. I recommend about 10 to 15 words. You don’t need a single word if your image is conveying your message, – an image is worth a thousand words.
Be concise and don’t add useless information in your slides. If it’s necessary cover it in different slides. The more words you use your audience will become distracted and become less attentive.
No Paragraphs At All
Don’t write paragraphs on your slide. Your audience want to hear from you, they do not want to read boring slides and a bunch of text.
Use appropriate fonts
Use appropriate fonts while creating your slides, don’t use confusing and fancy fonts.
Avoid detailed reports, charts and stats
Avoid creating lists of bullets. Don’t make your audience read. Make your graphs easy to understand and scannable. Be ready with the points to cover on specific slides.
People love and remember stories, include storytelling in your presentation to engage your audience. This is one of the reasons video marketing always work and videos goes viral- because there are stories and emotions.
After finishing your slideshow, share your slide with your audience so they can follow up with you. Upload/create presentation on Google Slide so you could share it easily. You can create video from Google Slide and upload it on popular distribution channels.
Create video from your slides
It’s been proven that videos are much more engaging and increase conversion rate. Videos are going viral. Videos are getting shared on social media.
Vidcredible is an incredible cloud-based application for video creation from slides.
It also provides video optimization and distribution.
You don’t need to download any software. Get started with Vidcredible for just one dollar today.
by Blake 2 Comments
Want to learn SEO techniques and tips to do better on search engines? Is your website not getting views? Is your website not ranked on search engines? Well, this article will really help!
All you need is to optimize your content and website for search engines.
SEO is easy but it takes time. So called SEO experts say it’s hard but with a few tweaks you can increase your search engine ranking.
Many bloggers, writers and content marketers give importance to audience engagement and experience. If your audience is happy with your writing style and you don’t care about getting ranked in search engine then you don’t need to think about search engine optimization.
The question is- don’t you want more visitors to your website? I bet you do even if you are posting those funny cat videos.
Here is a list of things you can do to optimize your website for search engines,
Search engines crawl website data like – titles, headlines, tags, text, URLs, descriptions, meta tags etc to lst and rank websites. That’s why it’s important to add keywords on your website.
Title – Your website title should contain your targeted keyword and connect to what your audience is searching for online. For example if you are a content writer add “Affordable content writer”.
Optimize your blog titles with keywords to increase your search engine visibility.
Headline – Add keywords in headlines like H1/H2 tags, make them bold so search engines understand it’s important content on your website.
Body text – Add important keywords in your body text but don’t go overboard. Use keyword variations like video marketing, video advertising, promotional videos etc. Google hates and they will penalize over keyword dense sites.
URL – It’s called permalink structure and it also matters in search engine optimization.
Ensure you are adding keywords in your URLs. Add keywords variations in URLs and title to target two different keywords. Example – In title “affordable video marketing” in URL “cheap_video_marketing”.
Meta description – Add what your website is about and important keywords. Be descriptive about your niche.
If you optimize your website for one niche and target few keywords, search engine pamper your websites. Not only search engine but your audience loves that because they are hungry for content and if they find a content rich website dedicated to a niche they will visit it again and again.
Link your website pages internally. It makes your site more engaging and increases your audience retention time. It also helps search engines to crawl more links and increase your ranking and authority in niche.
Check Your website speed on – Google’s PageSpeed Insights
Make sure you are adding keywords in image titles. Use Alt tags for images so it gets indexed in Google images and if your image fails to load your viewers could see what the image is about.
Always link relevant and quality articles, websites, videos. It increases your trust and your audience will be thankful for sharing quality content.
7. Update your website frequently
Search engine like fresh content and sites who update their content and blog frequently always get better rankings. Your audience does not want to see the same content again and again. They will leave your site within a fraction of seconds when they don’t see anything new on the website.
Submit your websites to search engines to rank faster. It’s like telling Google and search engines to crawl these pages and show them to my audience.
Want to submit your URL to Google – Google Site Submission
This is called backlinks. It’s like online reputation, recommendation and upvotes. If any site links to you that means you have worthy content and their viewers will want to have a look.
Make sure you are getting linked by relevant sites and your links and blogs are linked on other sites as well. The more you have these links the more Google will trust you.
Your website is getting viewed by humans, make sure you are worth their time. Your audience is what matters to you, isn’t it?
Even if you have managed to get traffic on your site but your viewers are not getting engaged then they are not going to buy or stay (convert into customers/regular visitor) on your website. You need to engage your visitors to do something. User experience and interface is important.
Google analyzes your audience bounce and retention rate and it impacts your search engine ranking.
To conclude, I think you understand what it takes to optimize your sites for search engines. At Vidcredible, we help YouTube and video marketers to research keywords and competition so they can improve their video search engine ranking and optimization.
Jimmy was staring at blank slide and had no idea how he is going create video from Powerpoint presentation. The actual problem was he had no idea on how to create professional Powerpoint presentation either. He knew he sucks at designing and he had no time to learn Powerpoint designing and screencasting.
Have you gone through this situation? I am sure you have.
It’s called Death by PowerPoint. It’s making your audience too bore and dead with your Powerpoint presentation. Boring text slides, lack of designing skill, no voice over and no background music makes Powerpoint slides and videos deadly.
The presentation star Blake entered in Jimmy’s cabin and he noticed Jimmy was depressed. He asked “what’s the problem”. Jimmy “I don’t know how to create an attractive video from Powerpoint presentation”?
When Blake told him there is a solution and you don’t even need Powerpoint. Jimmy said, “creating presentation videos without Powerpoint is impossible”. Then Blake introduced “Vidcredible”; an all in one solution for video creation, SEO and distribution software for marketers.
Jimmy was stunned by the simplistic interface of Vidcredible and within few hours Jimmy was ready with an attractive presentation video.
I know above scenario is unbelievable but we are going to make it believable. Gone are the days when you need to buy expensive screencasting software and spend hours and hours on creating powerful Powerpoint videos.
Here are 4 compelling reasons, why it’s death of recording your videos on Powerpoint presentation and Vidcredible is future of creating videos from Powerpoint.
So how Vidcredible works,
Get professional themes from the Google’s theme collection
Google has plenty of slide themes to choose. Choose theme according to your requirement
Here is an example,
Add Audio – Make Your Slide Speak, add narration and background to your slides
Create Your Project – Go to creation tab and create your project.
There are plenty of options – Upload your video, Create video from Google Slides, Upload Your Images or Create It from the Scratch the option is yours.
You are able to add your voice over on any slide. Just click on the slide and hit record, once you are happy with the slide save it. Add background music from existing audio library; choose the level of background music and save it.
Research – Get Insights from YouTube
Get insights on videos which are ranking for your keyword and niche. Get hundreds of ideas for title, description of your video which helps to rank your videos. Get the SEO-friendly title and description for your videos which outrank your competitors.
Once you’re done with your video title and description you are ready to distribute your video with one single click.
You can even connect up your own social media and video networks!
Distribute – With One Click Distribute Your Video on All Major Social Medias
Distribute your video within your network with just one single click think it as a magic submitter. It will submit your video on all major social media which you have added in your network.
Embedded Your How It Works Video
Creating videos from on Powerpoint presentation is not easy at it seems or promoted by screencasting software. Most of the people stuck on the first black Powerpoint slide. There is plenty of pre-recording work involves which no one talks about. Audio and slide mismatch is nightmare for video creators.
So if you don’t want to spend your valuable time on video and audio editing, designing creative slides and create powerful video from Powerpoint with few simple steps try Vidcredible for $1 only.
Remember when you were in school and you had to create a presentation for class? It always seems like a competition between students, and the contest is not even about who delivered the report well and who researched properly. It was always about who had the best Powerpoint effects, animation, and slide design.
And would you believe that up until now, the aesthetics of a presentation play a big report in business meetings and company negotiations. Yes, the content is now massively important. But if a presentation looks boring and dull, not even the highest ranking executive would have the willpower to look at it.
Additionally, presentations are always a team effort. During your school days it might have been alright to meet every single day before report day to fix the presentation. However, as employees, you have got a lot of job orders and tasks to fulfil on top of the presentation your department or group needs to create and report.
This is where presentation tools like Google Slides come in. They are helpful in terms of design, effects, content organization, group cooperation, and its overall effect on the presentation. There are a lot of possibilities when it comes to using Google Slides, and here we will discuss about the app and how you can maximize your use of it.
What is Google Slides?
Before delving into the Google Slides App, let us first look into what the app is and why people prefer using it today.
Google Slides is the flagship presentation app of Google and is completely free to use, all you really need to have is a Google account. Because it is free to use, it might not have all the extra add-ons and features you have come to expect from tools such as Powerpoint or Keynote, but to be quite honest, that is what makes it special.
Other than Powerpoint and Keynote, there are lots of presentation tools available for use. Let’s try to enumerate some of them.
Prezi. A presentation tool that lets you create and present your topics in a zoomable format. The virtual canvas that you put your ideas on create a sort of narrative flow.
EWC Presenter. Lets you create professional-looking HTML5 presentations and enables you to animate it with a Flash-like editor.
Vuvox. Allows you to create documentary like slide shows.
Oomfo. Helps design interactive charts and allows you to connect it to a Cloud application or Excel file.
You might be thinking,”Hey, these actually sound amazing. What’s so special about Google Slides?”
The great thing about Google Slides is its simplicity. It already has the most essential features for presentations and is very easy to understand in one sitting. Google Slides got rid of the frills that are honestly too distracting anyway. It has an available library of themes, fonts, embedded videos, and so on. As if it were not easy enough to use, it has a wide variety of pre-made presentations that you can choose from depending on the kind of presentation you need to make.
What is even better is you can access the application anytime, anywhere, using any device. Some of the tools mentioned above are not even mobile adaptive. Additionally, it boasts amazing collaboration features that are definitely unmatched.
Plus, we would never worry about forgetting to save our documents or running out of battery in the middle of making one because Google Slides automatically saves your work whenever you make changes on it. You also would not need to stress yourself about file formats because Google Slides can be converted to Powerpoint file formats, and vice versa.
Google Slides is already the best tool you can use for free. It makes your presentations clean but not boring, organized but not dull. All you need to is to know how to use it.
First thing you need to do is to log-in to your Google account. In Google Drive click Create > Presentation, and then you are all set. The app is pretty much self-explanatory, so here we will talk about some of the creative ways and things you should know about Google Slides
1. Can be accessed without Internet connection
One of the worries of people wary about using Google Slides is that they might not be able to access it online. Google found a solution to this problem by creating an app that lets you access your files and edit it offline. All you really need to do is to download the app from the store and use it to view, edit, and run your presentation. Everytime you go online, all the changes you made automatically syncs.
2. Integrate with other apps
The great thing about Google is that all their applications support each other. So you can transfer charts made in Google Sheets to a Google Slides presentation, you can even make use of Google Drawings and copy your work into the presentation.
3. Shared presentation
Just like Google Docs, you can give other people access to your Google Slides presentation by giving them a link with a “Can edit” or “Can view” setting, or send them access through their email addresses. You can also share the link publicly, if this is the kind of presentation that requires constant changing like a game you designed.
Better yet, why not embed it on your website or a specific post in it. WordPress already has steps in embedding presentations on posts. You will need to edit the width and height of the presentation, but embedding on a blog post seems easy enough. If you want people to be able to view your presentation on a browser tab, make sure that the link sharing setting is on “Anyone with a link”.
4. Modifying image shapes
When it comes to editing your images, if it is not too drastic, you do not need to open another window or browser. If you want to change the shape of the image within the slide so it fits perfectly, all you need to do is to select the image and click on the Mask Image arrow to choose any of the available shapes.
5. Overlay image on text
For aesthetic purposes, you can put text on an image and edit its translucence so that the text is still more prominent. Select the text box or the shape, click on the Fill color tool, and then click Custom. From there, you can select a lighter color and drag the transparency slider
6. Insert videos
You will not have a hard time inserting videos in presentations in Google Slides, unlike in other presentation tools. What you do is to go to the slide you want to put the video in, click on Insert, and then Video. Choose between inserting a URL and doing a Video Search where a YouTube pop-up will appear. You can use that to select the video that you want.
7. Live website announcements
This will be awesome to look at in your website. Following the steps to embedding Slides on website posts, make sure that the slides are limited and have only content that is important. Use transitions so that the announcements will flow smoothly. Post this on the first fold of your website so that it is the first thing people will see.
8. Automatic presentations
In connection with the previous Google Slide trick, instead of embedding, just publish the link so that anyone you send the link to personally can have the slideshow experience. All you need to do is to go to File, then Publish to Web, then choose Link.
9. Countless themes
The Choose a Theme windows pops up when you start creating a presentation. Google Slides will show you 20 different preloaded themes. If none of them is to your liking, you can hundreds of additional themes in the Template Gallery and it can be applied to you presentation by clicking on Use this template.
If you have already made your own theme, you can easily upload them by clicking on the Import theme button.
10. Screencast videos
Screencasting is recording a video of your screen with audio. What you do is to install an extension for Chrome that allows you to screencast, and then proceed with recording. Make sure that the extension supports Google Drive, there are applications out there that uploads the video directly to the Drive so that you only need to embed it in the presentation. This is perfect if you want to show a group your hands-on work.
11. Animation potential
This might be a little too difficult to make, but it is possible. With animation, you will be using hundreds of slides containing images that, when flipped really fast or in our case quickly clicking through the slides, creates a kind of movement. It is a bit tedious, but the outcome will look amazing.
12. Supports Chromecast
Chromecast is a media streaming device you can plug into the port of your TV. But beyond that, it can also be used for presenting your slides. You do not need to open countless folders to get to your file, or use a big wire cord to show your presentation. You just need the presentation loaded on your mobile device and it becomes a remote where you can control the presentation, and the Chromecast beams your presentation to any device that supports the Google Cast Chrome extension.
13. Search within the website
Finally, the best thing about the Google Slides is being able to do research within the website. With this application, you would not need to get out of Slides to search for something on Google, because Google search is already in it.
When it comes to presenting in front of a class or a group of high ranking executives, always remember that content and aesthetic go hand in hand. If the slides look good but the content is a little rubbish, then you probably will get a few blank stares and angry glares, the same is true vice versa. Google Slides allows you to create a no frills presentation that you will still be able to customize to your liking, at the same time be able to highlight the content that you are presenting on. Go on and find out the potentials of Google Slides for yourself and be able to create a powerhouse presentation.
The problem is many people want to add audio to Google Slides but there really is no simple way to do it. Some people recommend a screen recording tool like Camtasia or recording audio in powerpoint. The challenge is that these tools are not simple to use and the process can become very frustrating.
Check out this video below for step by step instructions.
I had a project where I needed to record audio on my presentation. I found Vidcredible and it made it super easy to crank it out! I'd recommend this to anyone looking for fast results.
Vidcredible is great to use when you want to do a voiceover with your google slides. It works well with adding music and everything!
Step 1 Create your Google Slides Presentation (You can access Google slides from inside your Google Drive Learn more about Google Slides
Now select your Google Slides Theme and make your presentation.
Step 2 Now that you have your completed Google Slides you need to create an account at Vidcredible Sign up here.
Step 3 Authenticate Google/Blogger/Youtube, this is inside of Vidcredible under the networks section, you can’t miss it.
Step 4 In the ‘Creation section’ of Vidcredible click add new project and access the Google Slides Presentation you want to add your audio to, or background music, or voice over, narration etc.
Vidcredible will allow you to reorganize the order of your Google slides in any order you want or desire and it will retain the audio this means if you decide later that it would make more sense to move a certain slide into a different position it is easy to do.
Here is the video with audio voice over recorded on Google Slides and background music add to the presentation by using Vidcredible.
Learn more about Vidcredible or get started now risk free