Video marketing is for everyone from big brands to small businesses. Videos are watched by kids and elders, male and females. That’s why whatever your targeted audience, they are going enjoy your videos.
In this post you are going to learn how videos help local businesses and how local businesses can get started with video creation and marketing.
First thing first -how videos helps local businesses.
Let’s search “Dallas Video Marketing”
You can see the first organic result is a video.
There are many such local terms which are ranked by videos. If you search any How-to article or step by step guidance it is ruled by videos.
Local businesses are getting very competitive and Google Business listing is not enough because anyone can create Google+ Business Page and get ranked on Google.
Why local businesses should get into video marketing
Local businesses are not taking full advantage of using video marketing and they are relying on Google Local Business listing. A simple video can help any business target more keywords and engage their audience.
You are going to out rank them with your powerful business video.
Why Video Is Important For Your Business
Video Increases Click Through Rate (CTR)
Video snippets get more clicks! This means that you stand apart from your competitors and get more traffic on your site. In the example above we can see how video snippets are more attractive compared with other search results.
YouTube and Vimeo Helps You In Ranking
YouTube adds value to your website seo which means that when you add videos and embedded these videos on your website you are hitting two birds with one stone. You are getting connected with people on Youtube and in your CTA you are making them visit your website.
Host Your Videos on Your Own Domain
Hosting your videos on your own site helps you increase your site retention rate.You provide value to your audience and you can add your offers and products services on your site which they can try immediately.
Providing Value and Engaging Visitors Improves Ranking
Google analyzes audience engagement on websites and YouTube in order to help understand whether content is relevant to result or not. If visitors leave the site within a few seconds that’s a sign you failed to engage your visitor and your content is not worthy.
How To Create Your First Video With $1 And Get Into Proven Marketing Trend
There are plenty of options, you can hire a freelancer, video production company or you can do it yourself.
Hiring a freelancer or a video creation/production company can be costly. In addition you will need to communicate what you want to achieve with your video and what exactly you are looking for in your video. Consider that there are affordable and easy solutions as well.
Vidcredible is an incredible software to help you get started with video marketing and boost your local business search engine ranking.
It is not hard and expensive like other expensive software and services. You can try it for $1.
It is like DIY video creation software for local and small scale businesses. You will not need to hire expensive video production companies. It is used by bloggers and marketers to market their products and services.
You can add your business images and add voice overs. You can tell about your business methodologies, mission, services and portfolio. You can add your website screenshots and add voice to those slides to create a company presentation video.
Record your screen or import your Google slides and add voice over. It is easy to use compared to other software like Camtasia and Adobe After Effect.
Insert/Embedded Full- How Vidcredible Works Video
Vidcredible is easy DIY video creation from your presentation, images and video clips. It’s for small scale businesses,freelancers and marketers. Try Vidcredible for $1.