Are your into webinar and want to know how to engage your audience or how to create engaging slides?
Before starting your webinar you have to welcome your attendees with a short slide presentation on who you are and what they will learn in webinar.
Seeing a blank powerpoint slide and thinking “Oh my jeez please help me” is normal, you know what it’s called? It is called death by powerpoint. Even your audience can feel “ Please save me from this boring powerpoint presentation”. I am sure you have seen a lot of boring powerpoint presentations.
There are many mistakes that webinar creators do while creating slide presentation Just to mention a few- too much text, transition and unnecessary information etc. In this blog post we are going to cover points which are not only helpful for webinar makers but also for anyone who creates slide presentation.
If you don’t want to ruin your reputation and you are interested in increasing your audience engagement, here are points to consider while creating your powerpoint presentation.
Start with the value that they are going to get in your webinar
Start with what value they are going to get and what they are going to learn in the webinar. Give reasons why they should attend your webinar and stay tuned while you are setting up the webinar at the backend.
This increases interest because they want to learn something which is going to solve their problem, give results and increase their business efficiency.
Remember, less is more.
As Seth Godin says “less is more” and yes it is. He says “No more than six words on a slide” but that’s quite extreme. I recommend about 10 to 15 words. You don’t need a single word if your image is conveying your message, – an image is worth a thousand words.
Be concise and don’t add useless information in your slides. If it’s necessary cover it in different slides. The more words you use your audience will become distracted and become less attentive.
No Paragraphs At All
Don’t write paragraphs on your slide. Your audience want to hear from you, they do not want to read boring slides and a bunch of text.
Use appropriate fonts
Use appropriate fonts while creating your slides, don’t use confusing and fancy fonts.
Avoid detailed reports, charts and stats
Avoid creating lists of bullets. Don’t make your audience read. Make your graphs easy to understand and scannable. Be ready with the points to cover on specific slides.
Add stories to make it interesting and engaging
People love and remember stories, include storytelling in your presentation to engage your audience. This is one of the reasons video marketing always work and videos goes viral- because there are stories and emotions.
Share your slides with your audience for better conversion
After finishing your slideshow, share your slide with your audience so they can follow up with you. Upload/create presentation on Google Slide so you could share it easily. You can create video from Google Slide and upload it on popular distribution channels.
Create video from your slides
It’s been proven that videos are much more engaging and increase conversion rate. Videos are going viral. Videos are getting shared on social media.
Vidcredible is an incredible cloud-based application for video creation from slides.
It also provides video optimization and distribution.
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